Founding Practice
Launched independent e-commerce & Amazon marketplace consulting focused on PPC strategy and catalog setup.
I am Noyan (NoyanKHL), an independent e-commerce & marketplace specialist with six years of practical experience driving brand growth since 2020.
E-Commerce and Amazon should be clear, deliberate, and consistently profitable.
Since 2020, I have helped product businesses make better commercial decisions. I do not run a bloated agency; I work directly with a selective group of brands to build trust, solve hard catalog and PPC challenges, and deliver real profit.
Launched independent e-commerce & Amazon marketplace consulting focused on PPC strategy and catalog setup.
Expanded capabilities to full A2Z Shopify store management and catalog optimization for DTC brands.
Developed custom PPC optimization workflows and proactive Amazon account health defense procedures.
Delivered direct 1-on-1 growth consulting, managing over $120M in cumulative client sales across global marketplaces.
Every recommendation starts with unit economics and the numbers that move your business forward.
Direct 1-on-1 answers, useful reporting, and zero agency jargon.
I pursue durable category strength and long-term brand equity, not short-term hacks.